About
We built the learning canvas
we wished existed
when we were students.
Fluera started as a frustration. One of us was a full-stack developer with ten years behind him; the other, a student watching his peers fall into the same trap — apps that felt productive but didn't make anyone remember anything.
We read the research. A lot of it. Bjork, Flanigan, Roediger, van der Meer, O'Keefe. Three things have been clear for half a century: retrieval beats rereading, spacing beats cramming, friction is a feature. A fourth is smaller and newer — handwriting beats typing by a modest margin, and the margin grows when you go back to the notes and review. That return is what Fluera is built around. We couldn't find an app that took any of it seriously. So we built one.
Along the way we wrote a 2D rendering engine from scratch — because no off-the-shelf stack gave us the pressure-sensitive ink experience we wanted across every supported platform. The engine is the substrate the cognitive features are built on.
The line
Where we draw the line.
- We will not have an AI that answers your exam questions for you.
Fluera's AI asks, scaffolds, mirrors. It never finishes your thinking. Using AI to do the cognitive work is using AI to atrophy the muscle we're supposed to be training.
- We will not sell your notebook data.
Your notes are encrypted at rest on your device. When you sync, they travel encrypted in transit (TLS) and stay encrypted at rest on European infrastructure (Supabase, eu-north-1). Cloud sync is not end-to-end: as data controller we can technically access the content — but we never sell it, never use it for advertising and never train anyone's models on it. Including ours.
- We will not run ads, engagement loops, or streaks.
Your relationship with studying shouldn't depend on a push notification. We'd rather you use Fluera less and learn more.
- We will not ship features we can't defend with evidence.
If a feature doesn't trace back to a published finding, or to consistent feedback from our beta, it doesn't ship. Shiny is not a feature. Novelty is not a feature.
Based in Padova, Italy. A longer-form statement of what we refuse and why lives in the manifesto.